Access the world’s largest Tesla intent platform
- Go beyond Google Trends by unlocking the full Tesla search intent dataset by absolute Google search volume across 6 markets
- Identify and compare the demand for Tesla car models, Tesla energy, supercharging and much more with easy-to-use charts
- Deep dive into 30+ sub-intent types and analyse the demand by everything from model color to purchase semantics with filters
- Keep up with the changing world and new Tesla product releases with monthly data model and search volume updates
Search data is the most valuable indicator of intent
- Trends often show up first on search as consumers share more with search engines than their spouse
- Google is the dominant search engine globally with 92% market share across 4B+ users, the biggest panel size imaginable
- Google’s vast dataset provides absolute search demand data by time and location, making it an extremely accurate measure of intent
- From a quantitative research perspective, Google search data’s depth is more valuable than relying on small panel surveys and extrapolating to the general population
Our intent model gives meaning to the search data
- At IntentRadar, we built a highly-sophisticated model of Tesla search data with over 32,000 unique Tesla-related keywords, encompassing the full intent landscape for the brand
- Our NLP-powered process classified each keyword by 35 core Tesla intents and by 100s sub-intents to uncover meaning from the consumer search semantics
- A layer of human validation has cleaned the dataset from intent grouping duplicates like ‘tesla model x’ and ‘model x’ with the same volume, ensuring that total search volumes per intent are not over-reporting
- We continually review Tesla-related news and product updates to improve our model and integrate new and emerging intents
Trusted by brands & agencies
Subscribe today
Frequently asked questions
What is included in the intent model subscription?
Once subscribed to the plan, you’ll receive access to the Tesla Intent Model via a Tableau Cloud login. This will grant you full view permissions across all the customisable Tesla search intent charts and graphs, with rolling monthly data updates and chart usability upgrades for the duration of the subscription.
Is the model updated to cover emerging intents?
Yes. Our team closely follows Tesla-related news and product updates to inform the monthly intent mining and data upgrade process. This ensures thats new behavioural trends can be spotted and analysed as soon as they happen.
Which markets and languages are covered?
The Tesla model covers search intent in English:
- Globally
- Across 6 markets:
- United States
- Canada
- United Kingdom
- Ireland
- Australia
- New Zealand
- Across all 50 US States
How often is the search data refreshed?
The search data is updated across all covered markets and states on a monthly basis, in line with Google’s own keyword-level updates which typically occurs midway through the month.
How quickly can I get access to the model?
Once subscribed you will receive access to the Tesla intent dataset within 24 hours.